Inbound and Social Media Marketing. Assignment 3 - Section 1 - Task 1
Section 1 Assignment 3 – Task 1 What is Tesla? Tesla was founded in 2003 by a group of engineers. Tesla builds electric cars, scalable clean energy generation and storage products. Launched in 2003, Tesla’s ‘cutting-edge’ battery technology and electric powertrain. Tesla designed the world’s first ever premium all electric sedan from the group model S up (0-60mph in 2.28 seconds) Tesla is run by CEO Elon Musk and his factories are based in Fremont, California and a Gigafactory in Shanghai. (‘Gigafactory’ Giga the unit of measurement representing ‘Billions’) Other than just premium electric cars developed by Tesla, they also manufacture a set of energy solutions, power walls, power pack and solar roofs. What is Tesla’s approach to inbound marketing? Tesla’s website as a first impression is very clean and visually pleasing. By it being a more visual experience for Tesla’s audience, it plays a key role in attracting and delighting potential customers. However, doe