Personal Branding - Section 1 - Task 1 - Assignment 4
Assignment 4 – Section 1 Personal Branding. The importance of Personal Branding. What is Personal Branding? Or shall we say What is ‘ your ’ personal brand? Influencer marketing hub (2020) explains that: “Your personal brand is how you promote yourself . It is a unique combination of skills, experience (and most importantly), personality that you want the world to see. It is the telling of ‘ Your ’ story, and how it reflects your conduct, behaviour, spoken and unspoken words and attitudes.” Upholding a unique and true personal brand, will help differentiate you from your oppositions. By being transparent, you are enabling room for trust to be a mutual feeling between you and your audience. Why is personal branding more important more than ever? Vala Vincent (2018) says that, Personal branding is important in today’s economy because ‘ you ’ are the most important selling point of your service/product. People trust people! For example: If you are a fashi